New arrivals soon

Discover the newest additions to the Know Your Potential collection, designed to help you stand out while staying true to your vision.

Featured hoodieʼs

Prosper Zip-up Fleece hoodie

More than a hoodie—it’s a mindset. The Prosper Zip-Up Fleece Hoodie delivers heavyweight warmth, a premium fit, and timeless style for those committed to growth. Wear it as a reminder to keep moving forward, no matter where life takes you.

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Featured drops

Kyp sunwashed hoodie

A bold statement in a soft colorway. The Pink Graphic Sunwashed Hoodie features a vintage wash, oversized comfort, and signature graphics designed to stand out. Built for everyday wear, this piece blends style, confidence, and individuality into every stitch.

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Featured drops

Kyp demin cropped hoodie

Made for those who keep pushing forward. The KYP Sunwashed Zip Hoodie combines a vintage-washed finish with premium comfort and everyday versatility. Built to stand out while reminding you to know your potential every time you wear it.

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KYP's Baggy Denim Shorts

KYP's Baggy Denim Shorts

KYP's Baggy Denim Shorts

$36.90 USD
$36.90 USD
Prosper Today

Prosper Today

The Prosper Collection is made for those who refuse to settle. Every...

Prosper Today

Built for Dream Chasers

Know Your Potential isn’t just another clothing brand. It’s a mindset. Every piece represents confidence, discipline, and growth. Whether you’re in the gym, school, work, or building your future, wear something that reminds you who you’re becoming.

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